By Sara M
Merle is discussed first. Her pros are her stunning long dresses, but Stefani points out that all the removable parts of her outfits are sure to wind up all over the place in a store on a busy day. Good thing it's being sold online! But Stefani did like the convertibility aspect of Merle's line and the clever ways she pulled it off. DSquared2, on the other hand, are sick of seeing detachable dress hems. As for DJ Eric, he had a clear idea of his customer and grew throughout the process of this show. Good thing it's called Learn And Grow. Oh, wait, it's not. It's called Launch My Line. So DJ Eric shouldn't get extra credit for doing slightly more work at the end than he did at the beginning. Stefani thinks the line was "redundant" and made ten looks out of six. But they all love the disco ball and the ruffle dress. Kathy gets faint praise in the beginning before the judges get right into talking about her negatives -- specifically, the no-longer-tentacle dress and the distressed look. Stefani talks about how marketable Kathy's fabrics are as DSquared2 totally try to listen to a producer telling him what to say via his earpiece. All the judges praise the simplicity of Kathy's fabrics and designs. And then, suddenly, they've reached a decision on the winner.
After the break, it's the moment we've all sort of been waiting for! Whose line will be launched? Which expert designer gets $50,000? They call out DJ Eric first and say ... it's not him! YES! FINALLY. That should have happened like two months ago. He and Galina leave the stage and it's between Kathy and Merle. Thai and Merle hold hands while waiting for the decision while Kathy and Emil keep their hands to themselves. DSquared2 call out Kathy and say... her line has been LAUNCHED! Oh, and Merle is shocked. Her jaw literally drops. I have never seen someone look so surprised. She isn't even going to pretend to be happy for Kathy. Way to be a sorer loser than the club DJ, Merle. Oh, but she is clapping for Kathy and Emil in a later shot. In an interview, Merle looks BUMMED OUT as she says, "Wow, we didn't win." But then she decides that since no one told her "your line has been dropped," she still won. Heh heh. Remember how Hilary Clinton kept campaigning even when it was ridiculously obvious that Obama would get the nomination? Merle is kind of like that. Emil is slightly emotional in an interview as he says he's really proud of Kathy and it meant everything to him to see her so happy in victory. Aw, hugs! And her models walk out with champagne and glasses! Emil proposes a toast to all the "beautiful women" clothes are made for in the first place. Kathy interviews that it almost feels like she gave birth to her Native Rose line as DSquared2 give her a final "love your work." And if you loved Kathy's work, it's not quite so simple as just going to the website and buying your own hidden zebra pocket dress. You have to register and become a member and stuff. No way am I going through all of that and dealing with the junk e-mails that will no doubt ensue. So for me, at least, Launch My Line has been dropped.
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