Episode Report Card Miss Alli: B- | Grade It Now! YOU GRADE IT Puttering around
By Miss Alli | Season 3 | Episode 7 | Aired on 03.02.2005
Audrey begins to delegate almost immediately. She puts Craig in charge of marketing. She asks Chris to design the course. Somewhat fatefully, she puts John on promotions.
Chelsea Piers. Magna checks out their giant tent, and we learn that their PM for this task will be Stephanie, who tells Erin that they're doing a zoo/jungle theme, and she's thinking of calling it "Safari Sunday." Not exactly innovative, but...okay. Creativity is overrated when it leads to disaster. In an interview in which she is wearing a pink and black top that's kind of weirdly constructed that I nevertheless love, Stephanie explains that they used the animal theme because you sell mini-golf mostly to families and kids, and kids love animals. Can't argue with that. Kendra, however, interviews that she thinks Stephanie might be underestimating the significance of marketing on the task. She says that even if the design is brilliant and awesome, it's going to be about bringing people in the door. Good! She gets it. Good for her. She takes an idea to Stephanie about targeting the folks who are already coming to Chelsea Piers tomorrow for lessons -- skating or whatever. Kendra and Erin proceed to go out and meet with the managers of the golf club and the field house and the other facilities that are there. They explain their idea to one of the managers, saying they'll set up a flyer specific to that facility, and they'll do an exclusive promotion where they can get the flyer out, and it will have a discount coupon. They seem to do several of these meetings, and Kendra interviews that Net Worth will really be cut off from handing out flyers at the other locations at Chelsea Piers. Which is pretty smart. Who knew? Where were all the smart people when I was in college?
Net Worth goes out to look for props. (Not Alex's kind of props -- physical props, for the golf course.) Angie talks about the circus theme they're apparently working on, and adds that the guys are out doing flyers. Chris rudely yells into the Space Communicator, "Audrey, hello, take the phone out of your purse." Audrey tells Chris as she hops in the van that they just got out of the costume shop. Chris tells her that John wants to know whether she wants him doing promotions in the sense of running around and handing out flyers, or if she wants them to put together the greens. She tells him that that's John's call, and Chris says that it's not their call whether they're supposed to be doing promotions or putting the greens together. And that's probably true. When Craig gets on the phone and repeats the request for Audrey to tell them exactly what to do, Audrey asks for John. When she gets John on the Space Communicator, she tells him they'll talk when she gets to the pier. John interviews that Audrey's only decision was not to make any decisions, and she hasn't made any more since then. He attributes this to a desire to point fingers, which it probably is in part, but it's also a lack of confidence, I think, and also the knowledge that these guys are not going to support her, no matter what she does.